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TRÜ FRÜ X TARTE COSMETICS LAUNCH, NYC

  • ULTA 51 West 34th Street New York, NY, 10001 United States (map)

@trufru

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Deets: Trü Frü and tarte™ cosmetics are teaming up on an indulgent, limited-edition sweet treat inspired by tarte™'s new maracuja juicy lip cherry crush collection. Trü Frü x tarte™ Cherry is a better-for-you snack made with hyper-chilled "tarte" cherries, coated in premium dark and white chocolate.

Come celebrate the Trü Frü x tarte cosmetics launch on April 10 & 11 at ULTA Herald Square! Stop by for some free samples!

  • From 1-3PM, consumers can stop by the Trü Frü x tarte truck parked in front of ULTA to enjoy free samples, sweet treats and cherry-coded lip essentials from tarte. 

  • The first 50 people at the truck will also receive the exclusive Trü Frü x tarte Cherry! 

  • tarte Founder and CEO, Maureen Kelly will be on-site giving away free samples and helping bring the cherry crush vibe to life!  

Hint for the Average Socialite: This event is free and open to the public.

What’s Trending: @trufru @tartecosmetics