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PARTEA LAB'S GRAND OPENING, NYC


  • Hotel 32 32 East 32nd Street New York, NY, 10016 United States (map)

@partea.nyc

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Deets: The city’s nightlife scene gets a bold new addition as Partea Lab opens its doors on Friday, March 14, from 6 PM to 1 AM at this cyberpunk-inspired speakeasy redefines the cocktail experience with electrifying mixology, immersive aesthetics, and an unexpected twist—interactive claw machines filled with rare plushies.

From the creators of Partea NYC, known for its vibrant East Asian night market-inspired atmosphere, Partea Lab takes the experience further. Tucked inside Hotel 32 32, this neon-lit hideaway fuses futuristic design with a dynamic bar scene where bartenders provide an intimate one-on-one experience, crafting cocktails with precision.

The cocktail menu highlights East Asian tea-infused creations, including standouts like the Bitter Melon Highball, Taiwanese Breakfast, and Szechuan Mala. The Tea’spresso delivers a playful twist on milk tea and espresso martinis, topped with rich flavored foam, while the Ganbei Boba Shot blends honey black tea, whiskey, Baileys, and milk, finished with honey boba. A rotating menu ensures fresh, innovative drinks with every visit.

To mark its launch, Partea Lab invites guests to an opening-night celebration on March 14 from 6PM-1AM. Attendees receive an exclusive Gold Card, unlocking VIP perks, including:

  • Priority reservations for high-demand nights

  • Invitations to new menu tastings

  • Birthday perks, free cocktail or dessert during their birthday month

  • Bring a friend perk, occasional “plus one” invites to exclusive tastings or VIP nights.

  • Surprise & Delight, unannounced random perks from mystery cocktails to free drink upgrades

  • VIP access to seasonal tasting events

  • Early Access to Reservations for Special Dates, first dibs on reservations for holidays, New Year’s Eve & other high-demand nights.

  • The Golden Gamble, where cardholders draw a fortune stick for potential free drinks or discounts each visit

Hint for the Average Socialite: By reservation only!

What’s Trending: @partea.nyc

Earlier Event: March 14
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Later Event: March 15
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