@saiebeauty

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When: Thursday, May 12 @ 10AM-7PM
Friday, May 13- Saturday, May 14 @ 8AM-7PM

Deets: Last week, the clean makeup brand, Saie launched Hydrabeam, the concealer from the future that introduced the world to a revolutionary new way to conceal with long-term skin perfecting benefits. To celebrate the brand is taking over Iconic Magazines on 188 Mulberry Street in Nolita on Friday May 13th and Saturday May 14th where fans can purchase the new product and all their other favorite Saie products for a limited time.

The newsstand takeover of Iconic Magazines is designed the “Saie Way,” with on-brand details everywhere you look, including a Saie newspaper announcing the launch of Hydrabeam and a magazine with content all about a green and sustainable future. There will also be branded coffee drinks and signature lavender bagels from Baz.

Hint for the Average Socialite: Learn more about Hydrabeam!

What’s Trending: @saiebeauty