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CELEBRATE LUNAR NEW YEAR WITH TOWER 28 AT SEPHORA, LA

  • Sephora Santa Monica 1244 3rd Street Promenade Santa Monica, CA, 90401 United States (map)

@tower28beauty

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Deets: Come celebrate Lunar New Year with Tower 28 at Sephora Santa Monica! Enjoy photo ops with Tower 28 founder, Amy Liu, exclusive Lunar New Year mochi donuts and a chance to win the NEW! Red Bean Mochi LipSoftie Lip Treatment while supplies last.

Tower 28 is an Insta-favorite clean beauty brand designed for sensitive skin and made for all. Created with a hint of nostalgia (hello Juicy Tubes!), Tower 28’s products are bold, playful, and accessible (with all price points under $34!). With the message that #ItsOkayToBeSensitive, Tower 28 is the first and only beauty brand to follow the National Eczema Association’s Ingredient Guidelines. That means 0% irritating ingredients and 100% safe for sensitive skin. It's also clean, vegan and rigorously dermatologist-tested. Tower 28 Beauty is named after a lifeguard tower in Santa Monica. Tower 28 is the place where two iconic LA worlds come together. It sits at the crossroads of the Santa Monica pier and gritty Venice Beach. A meeting place for locals, Tower 28 symbolizes community, healthy fun, and clean living.

Hint for the Average Socialite: Stop by between 1-3PM!

What’s Trending: @tower28beauty @sephora