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Deets: CBS presents “Summer of Ghosts,” a delightful immersive campaign in honor of the “recently departed” first season of the CBS Original series Ghosts – and its upcoming sophomore season this fall. Throughout the summer, muli-city in-person events and unique Web3 metaverse experiences will celebrate the spirited title characters and living leads of TV’s #1 new comedy. Each character will be honored with a distinctive “to die for” activations, bringing their individual worlds and stories into the here and now with a variety of in-person events, stunts and experiences.
The Experience: Tapping into the true Viking spirit, CBS hosted guests to an elevated Nordic-inspired dining experience in celebration of the titles character Thorfinn from TV’s number one comedy GHOSTS. The experience took place onboard a vessel dressed in a Viking Spirit, where guests enjoyed a special meal infused with Norse flavors and tables-cape. Attendees cheered Thor with drinking horns, on National Mead Day as a nod to Viking culture.
About GHOSTS: GHOSTS is a single-camera comedy starring Rose McIver and Utkarsh Ambudkar as Samantha and Jay a cheerful freelance journalist and up-and-coming chef from the city respectively who throw both caution and money to the wind when they decide to convert a huge rundown country estate they inherited into a bed & breakfast—only to find it’s inhabited by the many spirits of deceased residents who now call it home. The departed souls are a close-knit eclectic group that includes a saucy Prohibition-era lounge singer (Danielle Pinnock) a pompous 1700s militiaman (Brandon Scott Jones) a ‘60s hippie fond of hallucinogens (Sheila Carrasco) an overly upbeat ‘80s scout troop leader (Richie Moriarty) a cod-obsessed Viking explorer from 1009 (Devon Chandler Long) a slick ‘90s finance bro (Asher Grodman) a sarcastic and witty native from the 1500s (Román Zaragoza) and a society woman and wife of an 1800s robber baron who is Samantha’s ancestor (Rebecca Wisocky) to name a few. If the spirits were anxious about the commotion a renovation and B&B will create in their home it’s nothing compared to when they realize Samantha is the first live person who can see and hear them.
Executive producers are Joe Port & Joe Wiseman Mathew Baynton Jim Howick Simon Farnaby Laurence Rickard Ben Willbond and Martha Howe-Douglas Alison Carpenter Debra Hayward and Alison Owen (Monumental Television) Angie Stephenson (BBC Studios) and Trent O’Donnell. The series is produced by CBS Studios in association with Lionsgate Television and BBC Studios’ Los Angeles production arm.
Hint for the Average Socialite: This is strictly invite only.
Ghosts is now streaming on Paramount+.
What’s Trending: @GhostsCBS @CBSTV @ParamountPlus
