Photo: Christopher Polk/Polkimaging
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Deets: Jack Harlow and Kygo performed at the Sports Illustrated The Party x Palm Tree Crew The Party in Century City Park presented by ABG Entertainment and Talent Resources Sports. As a special surprise for the evening, Kygo brought out Joe Jonas and the rest of DNCE to perform their hit songs together “Cake by the Ocean,” “Dancing Feet,” and more. In the entertainment capital of the world for the biggest party of the Big Game weekend, Sports Illustrated delivered everything fans have been waiting for!
The event was presented by ABG and Talent Resources Sports.
Kiswe is the live-streaming partner for The Party and will feature carpet coverage hosted by NFL Network anchor Taylor Bisciotti.
Proper No. Twelve Irish Whiskey will kick off their St. Patrick's Day campaign by encouraging fans to get ready for going back to the bars with their 'St. Practice Day' activation and branded Illustrated whiskey bar.
Sports Illustrated and JCPenney recently launched Sports for JCPenney, an inclusive performance driven lifestyle apparel line for men, women and kids. This year, JCPenney will host an interactive Style Studio at The Party where attendees can browse and shop the elevated activewear that focuses on form and function. After trying on a few of their favorite pieces, guests can enter a life-sized Sport Illustrated cover for a fun photo moment.
Col Bleu has partnered with The Party as the official vodka partner. PATRÓN Tequila, the world's number one ultra-premium tequila, will be the official tequila partner for The Party offering specialty PATRÓN cocktails. Additional partners include Soultox, C4, SI Tix, SI Sportsbook, SI Resorts, Skinny Mixes, and Body Armour.
Spotted: Kygo, Jack Harlow, Frank Walker, David Solomon, DJ Irie, Kevin Hart, Ciara, Russell Wilson, Shaquille O’Neal, Quavo, Diplo, Winnie Harlow, GaTa, Guy Fieri, Sterling Shepard, Jeff Ross, Keegan-Michael Key, Nyjah Houton, Metta World Peace, FoodGod, Camille Kostek, Julianne Hough, Nicole Williams, Josephine Skriver, Jasmine Sanders, Olivia Culpo, Ryan Phillippe, King Bach, Sophia Culpo, Ashley Greene, Katie Cassidy, Daymond John, Audrina Patridge, Hannah Godwin, TikTok Star Bryce Hall, Kendall Toole Amanda Kloots and The Bella Twins, Leonardo DiCaprio, Tobey Maguire, Jeff Bezos, Terrell Owens, Jerome Bettis, Charles Woodson, Sterling Shepard, Zach Wilson, Christian McCaffrey, Daniel Jones, George Kittle, and more
HInt for the Average Socialite: Purchase tickets below.
Can’t make it in person? Check out some virtual events from the safety of your home!
What’s Trending: @SInow @talentresourcessports
