When: Thursday, June 25 - Sunday, June 28, 2020
Thursday, July 2 - Sunday, Juy 5, 2020
Deets: ESSENCE, the leading media, technology and commerce company serving Black women and communities, announced its 2020 ESSENCE Festival of Culture: Unstoppable Virtual Experience Presented by Coca-Cola. For the first time in the Festival’s 26-year history, the much-anticipated celebration – which annually draws more than 500,000 attendees and contributes almost $300 million in economic impact over July 4th weekend in New Orleans – will be produced as a fully virtual experience spanning two weekends of programming that entertain, empower, inspire, educate and mobilize. Taking place June 25-28 and July 2-5 (Thursdays-Sundays) and streaming on ESSENCE Studios, the multi-day experience will extend to a global audience of viewers and feature virtual performances, summits, panels and more including leading musical artists, influencers and experts from around the world. ESSENCE’s #BlackVotesMatter365 voting hub will also be a core element of the virtual Festival including quick access to helpful resources for Black women and communities to amplify their voices in local and national elections through voting. The Festival will also include a benefit initiative to raise funds to support the critical needs and sustainability of Black and Brown entrepreneurs, micro and small businesses, and organizations focused on racial equity across the U.S.
Who You May Spot: The 2020 ESSENCE Festival of Culture will feature a global ensemble of performers, including: Amanda Black, Andra Day, Bell Biv Devoe (“BBD”), Bruno Mars, Burna Boy, Common, D-Nice, Damian Marley, Diamond Platnumz, Doug E. Fresh, Elephant Man, Estelle, India.Arie, John Legend, Ledisi, NAS, Patti LaBelle, Raphael Saadiq, Rapsody, Sauti Sol, Shaggy, Swizz Beatz and more, hosted by Loni Love. Leading a special tribute to the city of New Orleans will be Mayor LaToya Cantrell, PJ Morton, Big Freedia, Irma Thomas, Tank and The Bangas and Big 6 Brass Band. Also, featured in the popular Sunday gospel Get Lifted celebration are Anita Wilson, Bri Babineaux, Erica Campbell, Fred Hammond, Greater Sound of Greater St. Stephen FGBC, Jonathan McReynolds, Kierra Sheard, Kirk Franklin, Koryn Hawthorne, Marvin Sapp, Tamela Mann, The Clark Sisters, The Walls Group, Tye Tribbett, and more, along with Sunday sermons from Bishop Paul S. Morton and Bishop T.D. Jakes.
Other culture-leaders and influencers raising their voices to speak include: Steph and Ayesha Curry; Rev. Al Sharpton; Ryan Michelle Bathe; Don Lemon; New Orleans, LA, Mayor LaToya Cantrell; Atlanta, GA, Mayor Keisha Lance Bottoms; Chicago, IL, Mayor Lori Lightfoot; Washington, D.C., Mayor Muriel Bowser; Ferguson, MO, Mayor-Elect Ella Jones; San Francisco, CA, Mayor London Breed; Tamika Mallory; Lori Harvey; Teyana Taylor; Iman Shumpert; Ryan Destiny; Kirk and Tammy Franklin; Lexi Underwood; Egypt Sherrod; Lena Waithe; Lisa Nichols; Marc Morial; Master P; Naomi Campbell; Nia Long; Shaun T.; Tabitha Brown and more.
Hint for the Average Socialite: For more information and to register, visit www.essencefestival.com.
For an up-to-date artist lineup and schedule, click here.
What’s Trending: @EssenceFest #BlackVotesMatter365